Apparently, the tendency of males to be bamboozled by powerful mating signals extends to humans. Two University of Vienna biologists, Astrid Juette and Karl Grammer secretly exposed young men to airborne chemicals (called copulins) that mimic human vaginal scents. The men then rated the attractiveness of women's faces. Exposure to the copulins increased the judged attractiveness of all the women and masked the genuine physical attractiveness differences among them ("For Women," 1999).
women... you know what you have to do